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Web Design: Taking Products To Market

Oct
16 2014

How good website design helps take products to market
SEO tactics - .co.uk or .com for your domain name?

Sep
26 2014

Should you use .co.uk (or other local domain names) or .com as your choice of business domain name? Well, that all depends…
Marketing messages, some lessons for charities and others

Sep
11 2014

The Tour of Britain cycle race prompts some positive thoughts on the brand of the Novo Nordisk team.
FaceBook Etiquette and FaceBook Politics

Sep
08 2014

What are some of the do’s and don’ts of using FaceBook for business? Here are some thoughts on the sort of approach you should aim to adopt.
Keeping your website and email accounts secure

Sep
03 2014

It’s a huge hassle if your website or email accounts get hacked (broken into). Your website usually ends up being suspended for a time and that often means downtime for your business too. Here are some tips to help you avoid that situation.
Need a new logo?

Aug
28 2014

This isn’t intended to be a direct sales question but rather a consideration of when a new logo or brand or look is likely to help your business.
Web sites and the 404 error page

Aug
20 2014

Sometimes overlooked by web designers and developers, there are many reasons why you should have a bespoke 404 error page. If you’re not sure what a 404 error page is and are not sure of the benefits it can offer then read on…
Is web design and development a commodity or a service?

Jul
18 2014

There are an increasing number of shrink-wrapped or off-the-shelf website packages for website owners. So has web design become a commodity or is there still a need for the guidance and expertise of a web designer?
Social Media - Onwards and Upwards

Jul
03 2014

I recently followed an Ocado delivery van and noticed that it was displaying a reproduction of a tweet on its rear panel. We are used to seeing testimonials on company marketing materials and assets but the fact that we are seeing Twitter messages reproduced in this way tells us how far social media is now reaching.
"I have a friend who develops websites" - is this ever a good option?

Apr
10 2014

It’s an option that we often come across, a prospect may engage in conversations with us but they think they have a friend or know a student who might be able to produce a website for free or at a very low cost. Here’s why that might be a bad idea…
7 habits of highly effective website owners

Dec
13 2013

The title is a re-working of the Stephen R Covey tome about business success. Here I offer 7 habits that a website owner should cultivate in order to own a successful website.
Managing website content, website control and the role of a Content Management System (CMS)

Oct
31 2013

Website content, unlike the printed word, is much more flexible and dynamic. When you run or own a website, one of your prime considerations should be how easy is it to edit or update website content